Hey there!
I’m Jon Hayes, digital marketing strategist
and founder of Build Digital.
I believe in cutting through the noise
to deliver what matters – results.
Let me share what makes our approach different, or reach out if you’d like to discuss your goals directly.
At-A-Glance
First, let’s cut to what matters: results
Here’s what I’ve accomplished and how
we can achieve similar success for your business.
Product Management
As the Product Manager at Authority Hacker for 8 years, I drove the digital product strategy and development. I built and scaled our education platform, generating over $10 million in revenue.
Launches & Evergreen
From high-stakes Black Friday campaigns to strategic course releases, I’ve orchestrated over 25 successful product launches and built evergreen systems for sustained revenue.
Retention & Churn Reduction
I’ve spent years mastering customer retention and lifetime value, implementing proven strategies that led to a double-digit decrease in churn percentage.
Customer Satisfaction
By prioritizing an exceptional customer experience and developing robust support systems, we achieved a customer satisfaction rating of over 92%.
Revenue Optimization
Through strategic optimization and targeted promotion, I helped our products achieve 20% more revenue with minimal additional work.
Full Stack Knowledge
Driving these results with a lean team of 8 required proficiency across all digital marketing realms. My hands-on expertise spans web design, email marketing, paid ads, and course creation.
More About Me
Here’s my story: In 2016, I packed my bags and left my hometown of Bristol, England, for Budapest, Hungary – no savings, no job, just a whole lot of optimism. Talk about diving in the deep end!
As luck would have it, I landed at Authority Hacker, though I had no clue at the time they were kind of a big deal in the digital marketing industry.
Starting as a Link Building Outreach Assistant, I caught the digital marketing bug and never looked back. Working alongside some of the industry’s best minds, I climbed the ranks from complete newcomer to Product Manager, helping shape one of digital marketing’s most respected brands.
From Strength to Strength
It turns out that stumbling into digital marketing was the best accident of my life.
As Authority Hacker grew, so did my passion for the industry – particularly digital products. They handed me the keys to the Product Manager role, and after proving myself with a few successful launches, they gave me something even better: freedom to experiment.
Armed with a healthy budget and a straightforward mandate (make a profit!), I dove deep into everything from sales psychology to launch strategies. I tested, tweaked, and optimized until I cracked the code, eventually running some of the company’s highest-grossing product launches to date.